What We Do
We’re experts at measuring customer experience! Our unique customer surveys and mystery shopping services help our clients to improve the customer experience and their sales performance.
Products and Services
Our integrated solutions combine multiple channels of customer and store data into powerful insights to help you make more effective business decisions. Via company auditing, competitor benchmarking, competitive analysis and mystery shoppers you can gain an advantage over your rivals! Learn more
Dissatisfaction as a Key Metric
Companies have long used Customer Satisfaction (CSAT) as a means to evaluate sentiment within their customer base. There are multiple ways and means to capture, report, analyse and action this information, both quantitatively and qualitatively. Specific research methodologies are often combined in an attempt to deliver the most rounded view possible and this field of research continues to evolve. Perhaps the most significant development in the last decade was the introduction of the Net Promoter Score, but there are other ways of looking at customer sentiment beyond CSAT, including Customer Effort and Dissatisfaction.Read more
We are a specialist market leader. Dedicated to providing strategic direction, we deliver actionable insights, not just data, to the highest ISO9001 quality standards.